Google’s YouTube TV is stepping onto the gridiron to throw a wicked spiral with its new F-market game offerings. These games are part of YouTube’s internet-TV bundle of channels, but they’re also available for those who refuse to play ball by subscribing to any channel packages. Be warned, though: opting out comes with a higher price tag!
If you’re already rockin’ the YouTube TV subscription at $72.99 a month, you’ll only need to shell out an extra $349 for your season pass to the “Sunday Ticket” shenanigans. And if you’ve got your heart set on the Redzone – the NFL’s super out-of-this-world linear cable TV channel – get ready to drop $389 for the season. Sounds like some serious coin, huh?
But wait, there’s more! If you decide to give the YouTube TV subscription a hard pass, you can still access the “Sunday Ticket” via the YouTube Primetime Channels. But hold onto your helmets – the base plan will cost a whopping $449, and the Redzone bundle drags up the price tag to $489. Good news, though: frugal fans who sign up before June 6 can snag a totally tubular $100 discount!
Christian Oestlien, YouTube TV’s Vice Prez of Product Management, is stoked about this touchdown in an interview, saying, “We have a really large audience of millions of sports and NFL fans that come to YouTube every day, and now can get access to this.” They’re all about flexin’ that subscriber experience, and choice is their jam!
Back in December, YouTube TV caught the “Sunday Ticket” deal, agreeing to throw around $2 billion a year for those golden rights. This new fling kicks off with the upcoming NFL season, knockin’ DirecTV off its pedestal as the former exclusive home of “Sunday Ticket.”
Surprisingly, the new pricing is pretty chill compared to DirecTV’s rates. Oestlien shares that YouTube took a page out of DirecTV’s playbook, using it as the market precedent. They even interviewed existing subscribers to see just how big of a wallet they’d be willing to whip out.
“We didn’t want to give this away for free or anything. There was a real opportunity to price this in a smart way, and we worked really closely with the NFL,” Oestlien said.
And they aren’t done yet! YouTube and the NFL are still huddling up to brainstorm more potential packages down the road. Keep an eye out: midseason and late-season packages might be blitzing in, though there’s no official word yet. Stay tuned for more laughs and pigskin shenanigans, folks!/n/n Serious news: https://www.cnbc.com/2023/04/11/youtube-tv-nfl-sunday-ticket-subscription-pricing.html